Next week we will be at the seventh Vinexpo Hong Kong, one of the most important trade-only wine and spirits fairs in Asia.
I always look forward to meeting with business associates, wine colleagues and industry experts. The Asian wine market place is an exciting place and I love staying on top of things. I will revert back on my insights from the show next week, but for now, let’s have a look at a few reasons why Hong Kong is so important as a wine hub.
- Hong Kong is an affluent city acknowledged for its economic success.
- Other than most other parts of Asia, Hong Kong is familiar with wine and understand varieties, terroir, wine styles and wine culture.
- Wine as a lifestyle is better known in Hong Kong than in most parts of Asia.
- Government support for wine business is well documented. (Read more)
- Since 2008, there are no duties on wine, making it the first free wine port under major economies. There are no Value Added or General Sales Taxes on wine. (Read more)
- It serves as an important base for moving wine to mainland China.
- Hong Kong’s wine trade network is well established.
- Exceptional wine logistics and storage facilities are available.
- In Hong Kong, probably more than any other area in Asia, English is widely understood and spoken. Speaking as someone who has tried my best at learning Mandarin, this is a major plus!
- Recently a “first-of-its-kind Master of Science in International Wine Management programme in Asia” has been introduced.
- With typical Asian cuisine often a challenge for wine pairing, The School of Professional and Continuing Education of the University of Hong Kong, in 2014 partnered with a French institution to launch Hong Kong’s first Master of Business Administration’s program on wine, providing training on food and wine pairing, wine appreciation and other wine-related matters.
- And of course, Hong Kong is the home of acclaimed wine writer and MW, Debra Meiburg! Do read her opinion on wine culture in Asia.