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China’s Wine Boom

May 16, 2010
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A recent edition of Fortune magazine carried some interesting facts about the wine boom in China which I have quoted below:

1.02 billion bottles of wine were produced in China last year, double the number in 2004. China is soon expected to pass Australia as the world’s number six producer.

75% of all grape wine consumed in China is red. Beers and rice wine are far more popular in China; grape wine accounts for just 2% of alcohol consumed.

8 is China’s rank among the world’s top wine-consuming countries. The average household drinks 0.7 liter a year compared with a global average of 3.8 liters.

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