Indulging in exceptional pork dishes when visiting the Prowein show in Germany has become somewhat of a tradition. While they are usually served with a selection of beautiful local beers, the variety of recipes and their interesting sides c...
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One can't help to feel slightly intimidated by the enormity of the global wine offering when walking through hall after hall of wine at the annual Prowein show in Düsseldorf. Still, measured by the activity on the South African stand, the...
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Nowadays, in wine marketing to the consumer, we often include experience in the conversation and focus much less on product. Experience is the trend all brands have to comply with, the so-called 5th P of Marketing. But is there anyone left...
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Brand owners often see strong brands in their category as the unobtainable goal and unbeatable competition, but the small brand can not only learn from strong brands, strong brands can also provide a very good slipstream.The strong bran...
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As long as I can remember, trading up has been the number one challenge for South African wine. More than green pepper Sauvignon Blanc and burnt rubber Pinotage, being recognised for our quality, rather than being cheap and cheerful has bee...
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