Exploration is an ancient desire - from the time of the Vikings to Bartolomeu Dias and Christopher Columbus. In today's world, many of us explore through tourism. To travel has become the order of the day and while remote locations and da...
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Meeting up with an acquaintance in Germany recently, I was hosted to a tasting of wines made from 50 to 150 year-old vineyards. Suddenly it was about more than the maturation of the wine or the age of the barrel. Here we had a different ele...
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Riesling. Are you thinking German, perfume on the nose, sweet palate, tall brown bottle, busy label? Then it is time to wake up to a whole new world of Riesling - within its traditional German home and much further afield!Riesling was ...
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Awareness. The number one driver of brand growth. If people don't know about your brand, they will not buy it. Sounds a bit obvious? Perhaps, but what should brands be doing to purposefully drive awareness?Calculating brand power, the...
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Agriculture plays a crucial role in the South African economy, especially when it comes to food security and job creation. But will this industry survive the political and policy uncertainty?At first I thought it false news... but reac...
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